lulala~
just realize that i never really post any of my design work on my blog :P (except baskin robbins)
here's a re-branding project that i'd worked on recently, its a real life project which requires us to pitch.
the brief is to create a new identity for Aston Science Park (view here for current website), which is a science park located near to my uni. i worked on this brief with another friend, swiss. really thank her for her opinion during our working time coz im really those person who can't made up their mind :/
at the end we still didn't get the project. anyhow, am still quite happy with what i'd came out it (using 1 nite :P) so decided to post it here :D
a lil bit about the logo...
The idea for the logo was created based on the main concept of "Where innovation meets", as science park is a place where innovation for technology gathers. Its also a focus point, a central point of latest technologies and creativites, thus the idea of using arrow as the main graphic element. Its the place where innovation and creativity crossover.
namecard, playing around a bit with the graphic elements and colors.
letterhead
back of the letterhead
signages, further to this the 4 corporate color can also be apply on wayfinding,separating the science park into 4 main section, using 1 of 4 color to represent each section.
